ATMOSPHERE – Cotton On

Cape Town based PR Agency, Atmosphere wanted to deliver consumer insights to Cotton On SA, specifically with a brief overview of the South African Fashion Industry.

A few questions we aimed to answer are:

  • How are fashion brands in the South African Fashion Industry communicating with their consumers online?
  • What is the current perception of Cotton On SA?
  • What are the profiles of the various Cotton On SA consumers?
  • What online marketing opportunities are there for Cotton On SA?
  • Date:

    11/03/2015
  • Client:

    Atmosphere